Regular blogging keeps the home-fires burning - need our help?

They say that a successful blogger should be controversial. This heading should upset one or two.

When training a Daylight Websites client, one of the most frequent debates is about the necessity of blogging. Our conversations from the very beginning underscore the importance of blogging. It is the reason we use WordPress, it is the essence of what Daylight Websites stands for and the range of services we offer.

At the core of this lies the unique ability of WordPress to automatically summon the search engines. the moment you publish something in WordPress, the software not only places your formatted contribution on your website, it also ‘pings‘ all the major search engines to let them know you have published. They come immediately – normally arriving within a few minutes.

The effect of this is dramatic. The updated Google search engine indexing formula is called ‘Caffeine‘ and it is well-named. Almost miraculously, your latest post will appear in Google under the keywords you chose for your all-important Title. WordPress allows you to dictate the URL layout as well, so you are able to control the two most significant components of a search engine result – the Title and the Link.

Why is this important?

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Men are from Mars; Women are from Facebook?

A Daylight Websites Post in Facebook, by C. Jane Taylor
Hubspot

Hubspot gives us the skinny on the pink and the blue on Facebook

Hubspot, my favorite internet marketing blog just published some great Infographics. On average, men and women have the same number of friends on Facebook: 130. But women have 55% more comments on their walls!

If women are an important part of your audience, you need to engage with them where they are already engaged: Facebook.

Facebook has evolved to address adults and businesses. It used to be the place I learned about my son’s ex-girlfriend’s guitar lessons. Now it’s the place I enjoy my colleagues marketing brainstorms and my yoga teacher’s new videos.

Is your blog posting to your Facebook business page?

The Rooster crows!

What people are saying about Daylight Websites:

"You single-handed raised the bar for us!" - Alastair Gracie, Adstrategies Inc

"Whew! It looks awesome - let's launch
this damn thing! ;-)"
- Keri Piatek Crafts, Place Creative

"You and Tim were always so easy to work with and being comfortable with both of you made it so much easier for me to ask the "stupid" questions without being intimidated by your superior technological know-how...." - Vicki Wilson, Hoisington Realty

"Damn you guys are good. I don’t know what Bud will think – and it’s really none of my business. But from an integration standpoint, this is just nuts. Well done, sir."
- Dustin Moore

"Awesome!" - Bud

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